What is dead may never die: Why the business website will never be dethroned

Warning: Depending on the season of Game of Thrones you’re on, this post may contain some spoilers. If you’re not caught up, proceed with caution. All too often, we hear “websites are dead” or “why pay for a website when I can use social media for free?” The truth is, traditional websites and social media…

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Welcome Marybeth Niederkorn, copywriter/SEO specialist

Marybeth Niederkorn has joined Rooted Web as the lead copywriter and SEO specialist, where she is responsible for website content creation, creative copywriting and search engine optimization for clients. “Marybeth’s background in journalism and her own personal creative writing will help expand our clients’ reach and contribute to the success of their websites and marketing…

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Marketing agency puts down roots in Southeast Missouri

Recruiters Websites, a Cape Girardeau-based digital agency specializing in the staffing and recruitment industry, is bringing its nationally successful service home to Southeast Missouri with Rooted Web, a full-service marketing agency dedicated to helping area businesses grow their online presence. “A small business draws strength from its network, and we can help your business branch…

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Marketing tactics to grow your business: Digital Marketing

If you’ve been in business for any length of time, you’ve probably seen the rapid changes in marketing options. Just 25 years ago, your advertising options were set in stone. You had print, broadcast, direct mail, outdoor advertising, television and maybe even a trade show or two. More than likely you didn’t have a website…

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