Rooted Web expands sales, design teams

Rooted Web, a Cape Girardeau-based full-service website design and digital marketing agency, has expanded its sales and design teams with the addition of Colin Dame as sales specialist and Bryce Willi as UI/UX designer. Dame, a Chaffee, Missouri, native, earned his bachelor’s degree in general studies from Southeast Missouri State University. Dame is a member…

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Be Vanilla: Marketing Your Real Voice, No Imitations

I think vanilla gets a bad rap. It is often used to describe a thing or a person that is the manifestation of average—just “meh,” nothing special, barely adequate, standard or without imagination. Vanilla is supposed to be “normal” because, I think, we don’t really know vanilla anymore. Maybe we never did. As it turns…

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