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A Simple Guide to Instagram Livestream Shopping
You might remember that we wrote a blog back in December 2021 about Facebook Shops. Now, we’re shifting gears to take a look into Instagram Shopping, a set of features that allows users to shop for products via photos, videos and livestreams. When it comes to Instagram e-commerce features, there are plenty of possibilities for…
Rooted Web adds Navarro to marketing team
Rooted Web, a local full-service website design and digital marketing agency, has expanded its marketing team with the addition of Natalia Navarro as a digital content producer. Navarro earned a bachelor’s degree in mass communication from the University of South Carolina in Columbia, South Carolina. She previously worked on the social media team at Cultivating…
Template vs Custom Website: Creating the Site of Your Dreams
It’s always the same story. You hear about a new business, and you do what feels most natural. You Google them. In fact, 97 percent of people learn more about a local company online than anywhere else. This means it’s not only important to have a great website and online presence, it’s necessary. And provided…
Optimizing Your Site for Voice Search
“Hey, Siri” How many times have you said this? Or maybe you’ve uttered the phrase, “Hey, Alexa” instead. Voice search is becoming more popular, with 41 percent of adults and 55 percent of teens using voice search daily, according to Google, but small business websites could be doing more to optimize for searches from voice…
Website SEO Predictions for 2022
We’ve discussed SEO in the past, but it still remains a mystery for so many. You understand what the acronym is, but can you actually optimize search engine results? Are you doing everything possible for your website, and even if you are, will your current tactics work next year? Here are some of our website…
Digital Content Producer – Job Opening
Rooted Web is looking for a talented Digital Content Producer to join our team and create compelling blog posts, social media content, website copy, white papers, news releases and advertising messages for us and our clients. The ideal candidate should have a proven track record of producing pieces that increase engagement and drive leads. This position requires a high level…