Social Media Sizes 2021

It’s important to remember that each social channel has a specific sizing guide. Check out our Social Media Sizes 2021 infographic!

Did you know that the average attention span is now shorter than that of a goldfish? A goldfish can focus on something longer than we can, yet we consider ourselves at the top of the food chain.  Let’s not focus on that too long (as if we could), and instead, let’s talk about what this…

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How to Make Google Jobs Work for You

Google Jobs is a search feature that compiles job listings from across the internet and displays them prominently in Google Search.

As pretty much every industry moves into a more digital world, new tools seem to pop up left and right. Some helpful, some a waste of your time, some so expensive you’d have to take out a second mortgage on your home to get past the free trial. Doing what you do best is also…

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How to Make Your Nonprofit Website Successful

Every nonprofit organization should have a nonprofit website that serves as a digital home base for their organization.

Selling a product or service can be hard, but at least the customer gets something out of it. They walk away with a new, tangible item in hand or a visible service that can be tracked and witnessed. It’s hard but doable. Now, think about selling something that can never be held or used. That’s…

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10 Marketing Newsletters We Love

Wouldn’t it be great if you opened that inbox to find a couple of marketing newsletters to welcome you to the work day? Here's our top 10!

It’s a Monday. You swung by your favorite coffee shop and rolled up to work with a less than chipper attitude. There’s so much to do, and you don’t know where to start. You open your inbox, and all you see is work. Wouldn’t it be great if you opened that inbox to find a…

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Nonprofit Social Media Marketing

Nonprofit marketing works by serving multiple functions, all operating to keep a charitable organization running. It's hard, but worth it.

Every marketing team has challenges, but I might argue that nonprofit organizations have more than most. Not only do most nonprofits struggle with tight resources and small teams, but they also rely on the good will or generosity of others for their continued success—rather than sales of a product or service. How can you successfully…

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What are Chatbots, and Are They Useful?

Chatbots are often described as one of the most advanced and promising expressions of interaction between humans and machines.

Back when I worked at a call center, people used to think the chat function on the client’s website was automated when, in reality, it was a person on the other side of the computer. This idea seemed odd since I knew we were real people, but after visiting website after website with the “Chat…

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10 Common SEO Mistakes We Hope You Aren’t Making

Did you know that finding and correcting some of these simple SEO mistakes could make a world of difference in your website’s search ranking?

We all know SEO (search engine optimization) is important. But, did you know that finding and correcting some of these simple SEO mistakes could make a world of difference in your website’s search ranking?  1. Quantity of Links Over Quality More isn’t always better. One killer link could do so much more for your search…

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Podcasting in 2021

Whether you’re launching full-blown podcasts or embedding audio clips into written pieces, brands should be experimenting with audio.

Like many of you, I commute to work every day. I’m working from the office most days, so I hop in my car and prepare for a 40 minute drive each morning, knowing I’ll be bored out of my mind by the time I pull into the parking lot. Very early on, someone told me…

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6 Facebook Mistakes You’re Making for your Small Business

Is your small business doing everything is can on Facebook? If you can't answer that right away, we've got six tips for you.

You’ve been killing it all through 2020, working hard and surviving the pandemic. But you have this gut feeling your business isn’t living up to its full potential. What more can you do? You have social media, you have a website, you have a storefront, you have great customer service … what’s missing? Well, I…

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